KPMG Annual Review 2011 Highlights Client Focus of Fastest-growing of the Big Four

Michelle Remo, “Big 4″ observer
January 31, 2012 /

The KPMG International Annual Review 2011 records a year of milestones for the KPMG global network of professional firms – including double-digit growth, a reduced carbon footprint and a ranking as Universum’s most attractive employer in the world, just behind Google.

“For the second year in a row, we’re also the fastest growing of the Big Four, a record that demonstrates the marketplace is responding very positively to KPMG,” says Michael Andrew, Chairman, KPMG International, who began his term on October 1, 2011. Based in Hong Kong, Andrew is the first Big Four leader to be headquartered in Asia.

“The KPMG International Annual Review offers a glimpse into our unique culture, one that’s extremely globally minded and client focused,” Andrew said.

“We’re aligning our investments and mobilizing our people across borders to bring the right skills within KPMG to the right client opportunity. We know that great clients need great people.”
Telling the KPMG Client Service Story

The Review, which contains video and animated graphics, tells the KPMG story with client service examples like: continued investment in China, with China practices now operating in 41 countries; focus on key industries and Centers of Excellence that unite KPMG’s experts in specific industries; and, acquisitions that expand high-demand service offerings including areas in Tax and Management Consulting.

In the 2011 Review, KPMG leaders talk about helping clients respond to real-world business challenges across the globe in 2011.

For Mark Goodburn, Global Head of Advisory, transformation tops the agenda, particularly when it comes to helping companies adapt to dramatic changes in regulation.

Greg Wiebe, Global Head of Tax, explains how his teams leverage member firms worldwide to help multinationals respond to constantly changing tax systems.

Joachim Schindler, Global Head of Audit, stresses the importance of quality, as well as services such as Integrated Reporting, something clients increasingly desire.

High performing people play the pivotal role in driving KPMG’s growth and relevancy to clients.

In a video in the 2011 Review, Rachel Campbell, Global Head of People, says she looks for “people who have a global mindset, who are forward thinking, who can really add value, who are absolutely expert at what they do and who are passionate about what they do.”


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